TikTok

TikTok 1 Million Views — How Much Money Do You Make?

CW
Creator Paycheck Team
· · Updated Feb 14, 2026

One million views on TikTok through the Creativity Program earns approximately $500 to $1,500. With brand deals and affiliate links added, total earnings can reach $2,000 to $10,000 per million views.

Use our free TikTok Money Calculator to calculate your exact earnings based on views, country, and niche.

Earnings Breakdown

ViewsCreativity ProgramWith Brand Deals
100K$50 – $150$200 – $1,000
500K$250 – $750$1,000 – $5,000
1M$500 – $1,500$2,000 – $10,000
10M$5,000 – $15,000$20,000 – $100,000

How Top TikTokers Make Real Money

Platform payouts are just the beginning. The real money on TikTok comes from brand partnerships, affiliate marketing, and selling your own products. Creators with 100K+ followers typically earn 5-10x more from brand deals than from TikTok's direct payments.

Our Analysis

Based on our data, the most financially successful TikTok creators treat the platform as a marketing channel rather than a primary income source. They drive traffic to their own businesses, courses, or affiliate products where the revenue potential is uncapped.

Calculate Your Own Earnings

These are general estimates based on average CPM data. Your actual earnings depend on your specific audience, content niche, and engagement rates. For a personalized estimate, try our TikTok Money Calculator with real CPM data adjusted by country and niche.

Try Our TikTok Calculator

Want to see exactly how much you could earn? Use our free TikTok Money Calculator with real CPM data adjusted by country, niche, and content type.

Calculate Your Earnings →

Frequently Asked Questions

How much does 1 million TikTok views pay?
Through the Creativity Program, 1M views pays $500-$1,500. Total earnings with brand deals can reach $2,000-$10,000.
Can you go viral on TikTok and make money?
Yes, but a single viral video earns modest direct pay. Consistent virality with brand partnerships is where the real money is.
How many TikTok views to make $1000?
You need roughly 700K-2M views through the Creativity Program to earn $1,000 from platform payments alone.
CW

Written by The Creator Paycheck Team

Our research team analyzes creator earnings data across YouTube, TikTok, Instagram, Twitch, and OnlyFans. We aggregate publicly available CPM data, creator earnings reports, and industry benchmarks to provide accurate, transparent income estimates for content creators worldwide.